Koolbit launches “Help Nepal” campaign, asking players to “Turn game play into action,” and committing to donate a portion of proceeds to disaster relief.

Today, Koolbit’s flagship casino app, Slots Casino 1Up Slot Machines, announced to its players that it is donating a portion of all proceeds generated by its new coin package, “HELP NEPAL,” to Americares, the emergency response and global health organization that has been aiding survivors of natural disasters, political conflict and extreme poverty for more than 30 years. Slots Casino 1Up Slot Machines has also released a brand new slot today called NEPAL, encouraging players to “turn game play into action” by supporting efforts to raise funds for earthquake relief.

For the company’s Founder & CEO, Gerard Cunningham, the Nepal earthquake tragedy is personal. Cunningham trekked the Nepalese trail far into remote villages decades ago with the help of a Sherpa he still remembers fondly. His personal understanding of how remote and difficult-to-access these villages are has moved him to set aside a portion of Koolbit’s revenue to help victims.

Koolbit stands apart from other slot makers in its ability to produce high-quality slot machines quickly. It is the only slots game in the world to release a new slot every day. Today, the launch of the slot NEPAL celebrates the beauty and culture of the country, and raises awareness among 1Up’s players about what makes Nepal an exciting and spiritual destination for so many.

This Nepal relief effort is part the company’s new initiative, “Koolbit Cares,” in which Koolbit stands poised to respond to world events in this manner, raising awareness as well as funds for those in need, through slot game play. For more about Koolbit Cares, visit http://koolbit.com/koolbitcares.

“Games can play a role in raising awareness and supporting relief efforts when we galvanize our player audiences around an issue that resonates,” said Gerard Cunningham, CEO of Koolbit, Inc.

Koolbit Inc., and its subsidiary WinCity, LLC publish slots-themed apps on iTunes, Google Play, Amazon App Store, and Facebook. Its flagship app, Slots Casino 1Up Slot Machines, features more than 120 unlocked slots, making it the largest free and open slots game available today. A new slot is published inside the app on all four platforms every single day. The company’s CEO, Gerard Cunningham, is a leader in the social mobile, and social casino games industry and is the former President of Betfair US.